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Results: 46
Study on E-Commerce Adoption in SMEs Under the Institutional Perspective
This article investigates and discusses the institutional factors influencing decisions of e-commerce adoption in Saudi small and medium enterprises (SMEs) from the temporal view. This article has been conducted in two phases: a...
Published by: IGI Global
Design of Remote Fitting Platform Based on Virtual Clothing Sales
Miao Yu
Jul 01, 2022
To improve the convenience and effect of fitting process, an online fitting system of user-personalized body type based on the virtual technology is put forward. Firstly, develop the fitting system with Java as the development...
Published by: IGI Global
Mobile Edge Computing to Assist the Online Ideological and Political Education
With the rapid development of mobile Internet technology, mobile network data traffic presents an explosive growth trend. Especially, the proportion of mobile video business has become a large proportion in mobile Internet...
Published by: IGI Global
Research on Decision-Making Based on the Three-Party Evolutionary Game of Tourists, Scenic Spots, and Government
The continuous upsurge of tourism consumption activities has promoted economic development, but at the same time, it has also produced numerous problems, such as low-quality service and high admission prices at scenic spots...
Published by: IGI Global
Generalized Ordered Weighted Simplified Neutrosophic Cosine Similarity Measure for Multiple Attribute Group Decision Making
Jun Ye
Jan 01, 2020
The paper proposes a generalized ordered weighted simplified neutrosophic cosine similarity (GOWSNCS) measure by combining the cosine similarity measure of simplified neutrosophic sets (SNSs) with the generalized ordered...
Published by: IGI Global
Recommendations for Crowdsourcing Services Based on Mobile Scenarios and User Trajectory Awareness
With the rapid development of the mobile internet and the rapid popularization of smart terminal devices, types and content of services are changing with each passing day, these bring serious mobile information overload problems...
Published by: IGI Global
Research and Analysis of an Enterprise E-Commerce Marketing System Under the Big Data Environment
As an emerging online shopping method, e-commerce has been widely popular since the popularization of the Internet. Online sales and online shopping have become the trend of modern business development. However, the...
Published by: IGI Global
Semantic Trajectory Frequent Pattern Mining Model
A method for mining frequent patterns of individual user trajectories is proposed based on location semantics. The semantic trajectory is obtained by inverse geocoding and preprocessed to obtain the Top-k candidate frequent...
Published by: IGI Global
Does the Technological Diversification and R&D Internationalization of eMNCs Promote Enterprise Innovation?
Under the background of digital economy, technological diversification and R&D internationalization are important strategic choices for eMNCs, represented by China, to seek advanced technological resources and create competitive...
Published by: IGI Global
A Light Recommendation Algorithm of We-Media Articles Based on Content
Since the explosive growth of we-medias today, personalized recommendation is playing an increasingly important role to help users to find their target articles in vast amounts of data. Deep learning, on the other hand, has...
Published by: IGI Global
IoT-Based Framework for Smart Agriculture
Agriculture plays an important role in the making and development of a country. In India, agriculture is the primary source of living for more than about 60% of its population. The agriculture-related issues always hinder the...
Environmental Technologies Environmental, Agricultural, and Physical Sciences Environmental Science and Technologies
Published by: IGI Global
Trust, Risk and Alternative Website Quality in B-Buyer Acceptance of Cross-Border E-Commerce
Cross-border e-commerce (CBEC) has become an imperative mode for global trade. Research on cross-border e-commerce historically focuses mainly on the customer's behavior intention to purchase on a CBEC platform. However...
Published by: IGI Global
A Cross-Continent Analysis of the Invariance of Product Information in Cross-Border Electronic Commerce
Cross-border electronic-commerce (CBEC) is growing. However, due to differences in culture, habits, history and language among other factors, consumers in different regions may have different perception towards the same product...
Published by: IGI Global
Users' Continuance Intention to Use a Mobile Application
This study examines factors that influence users' continuance intention to use a mobile application. There exist few empirical researches focused solely on examining factors influencing users' continuance intention of using...
Published by: IGI Global
An Empirical Study of the Role of Knowledge Characteristics and Tools on Knowledge Transfer in China-Based Multinationals
This article describes how technology—i.e. the infrastructure of tools, systems, platforms—enhances knowledge transfer. The effect of tools on the relationship between knowledge characteristics and knowledge transfer...
Published by: IGI Global
A Reversible Watermarking Algorithm Resistant to Image Geometric Transformation
This article proposes a novel robust reversible watermarking algorithm. The proposed watermarking scheme is reversible because the original image can be recovered after extracting watermarks from the watermarked image, as long...
Published by: IGI Global
Applying Horner's Rule to Optimize Lightweight MDS Matrices
This article is concerned with the problem of constructing lightweight MDS matrices. The authors present a new construction of 4 × 4 MDS matrices over GL(F2, m) for any integer m. They give sufficient and necessary conditions to...
Published by: IGI Global
Factors Influencing Chinese Online Health Service Use
Despite the popularity of online health services (OHSs) among patients in recent years, academic research on this phenomenon is limited. Drawing on the valence framework, the authors proposed a model to explore both the most...
Published by: IGI Global
Air Pollution and Migration
This paper investigates the impact of air pollution on China’s internal migration using the Migrant Population Dynamic Monitoring Survey and Air Quality Index (AQI) data in 2014. Binary response models suggest that, on average...
Published by: IGI Global
Media Platforms and Stock Performance
Media-aware stock performance has been well recognized in recent studies. Previous research, however, focused on the content influence of the media, ignoring the manner in which the media is delivered. Based on the trust theory...
Published by: IGI Global
The Impact of Mobile Educational Games on Contemporary Users' Learning Behavior
The purpose is to cope with mobile educational game users' low continuous utilization rate. This thesis innovatively introduces the deep learning technology to study and the relationship between the mobile educational game and...
Published by: IGI Global
Provincial Linkage Characteristics of Hog Price in China Based on Linkage Social Network Analysis Method
In order to obtain the visual data of linkage structure and network characteristics of hog price among provinces in China, an improved analysis method of social network correlation was proposed in this article. The lift of...
Environmental Technologies Environmental, Agricultural, and Physical Sciences Environmental Science and Technologies
Published by: IGI Global
The Effect of ESG News on the Chinese Stock Market
The relation between corporate environmental, social, and governance (ESG) performance and firm value has received increasing attention. However, the recent literature on corporate ESG performance evaluation suffers from...
Published by: IGI Global
A Modification-Free Steganography Algorithm Based on Image Classification and CNN
In order to improve the data-embedding capacity of modification-free steganography algorithm, scholars have done a lot of research work to meet practical demands. By researching the user's behavioral habits of several social...
Published by: IGI Global
An Emoji Is Worth a Thousand Words
Face emojis are regularly used in reviews on online shopping sites to add richness and/or levity to the text. However, few researchers have investigated the use of face emojis in consumer reviews. This paper examined the effects...
Published by: IGI Global
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